VK Design is now Bootjack. We have grown into a Branding + Design Studio with a focus on strategy led creative. We look forward to taking this trail with you–let us help guide you and share your story.
“Classic” and “clean” were the only words used in Valverde’s request for a new logo and visual brand identity.
We took the niche construction company’s extreme passion for mid-century “post and beam” design and translated it into a sleek logo, which also reflects exceptional durability and strength. Traditional construction colors complement the feel and subtly reemphasize the business’ expertise.