A Branding & Design Studio

VK Design is now Bootjack. We have grown into a Branding + Design Studio with a focus on strategy led creative. We look forward to taking this trail with you–let us help guide you and share your story.

James Van Kriedt Principal + Founder

The Makery

Branding, Naming, Collateral, Web Design

After taking a Wooden Spoon carving class at a craft workshop in San Francisco, Jane Watson felt inspired to open her very own studio in Mill Valley. To bring Watson’s passion to the forefront in a high-end way, Bootjack utilized the wooden textures of spoons, maintained a lot of white space and added delicate typography.